As an independent musician, you know a tangible CD carries with it a sense of authenticity, a connection to your artistry that digital formats can't fully capture. It's the physical proof that you actually did it; you recorded your songs! The next thing to so is sell them to your fans. Here are 7 effective outlets to do so.
The production times of vinyl seem to get longer and longer. Why is that? Will it ever get better? What should you do while waiting for your vinyl to be ready?
Email marketing is kind of like dating. It might take a few interactions before you can expect someone to... buy your album. And just like dating, or any human relation for that matter, you can't expect to be get anything, unless you give something. However, marketing is ultimately about selling, and this article lays out 5 simple types of emails you should be sending your fans. READ MORE...
What are UPCs? What are they used for? Do you need it? How can you get one? All of these questions are answered in this article. READ MORE...
We recently conducted a small survey asking two simple questions. Quite a few people kindly filled out the survey and what we found was rather interesting... Spoiler alert: It inspired us to write an article on how to maximize merch sales. READ MORE...