T’is the season to be jolly… and make some extra cash by releasing a Christmas single or two. Of course you should have started planning your Holiday promotions in May… but for those of us who have a tendency to procrastinate, here is a crash course (with infographic) in how to get it done in three weeks. READ MORE...
Email marketing is kind of like dating. It might take a few interactions before you can expect someone to... buy your album. And just like dating, or any human relation for that matter, you can't expect to be get anything, unless you give something. However, marketing is ultimately about selling, and this article lays out 5 simple types of emails you should be sending your fans. READ MORE...
It's fairly common knowledge today that email is among the most effective and affordable marketing tools. So let's not waste any time with a bunch of statistics to prove what you already know. Instead, let's dive right into how to get started with email marketing. READ MORE...
What are UPCs? What are they used for? Do you need it? How can you get one? All of these questions are answered in this article. READ MORE...
What do you get when you combine a talented songwriter, cellist, singer, percussionist, a plethora of electronics and a loop station? A one man enigma named Billy Mickelson also known as Third Seven. READ MORE...
Once your final mix is done you're itching to share your new music with your friends and fans. So you hurry up and schedule a CD release party, right...? NO! Your CD release party should not be a rushed affair. You should have ample time to plan and promote it properly, to make sure it will be as epic as you've dreamed it would. READ MORE...
We recently conducted a small survey asking two simple questions. Quite a few people kindly filled out the survey and what we found was rather interesting... Spoiler alert: It inspired us to write an article on how to maximize merch sales. READ MORE...
Have you ever wondered what club owners are really looking for when booking bands? We had the pleasure of talking to Doug Hoffman, co-owner of Salem club, the Space, about booking shows, running a club, purple sport drinks, merch tables and what makes a successful show. READ MORE...
You might ask "Why is it important to connect with bloggers about my music?" It’s important for many reasons. The music industry has changed dramatically in the last 5 years and music blogs play an important role in helping artists gain exposure in the vast digital landscape. This is the second article about successfully reaching out to bloggers to promote your music. READ MORE...
Now that you've got your album finished you may be asking yourself, "how to get your track list submitted to Gracenote for iTunes?" Or perhaps, maybe you hadn't thought of it? You want your fans to know who you are, the name of your album, and song titles right!? The good news is it's simple! Here's how to do it. READ MORE...